
Training, process facilitation & coaching
for expansive
Leaders, Teams & Individuals
DO YOU WANT
Increase trust and well-being, understand yourself and others better, take new steps, use your full potential, create results, change thought or behavior patterns, become braver, practice transformational leadership?
THEN WE ARE LOOKING FOR YOU!

The future starts here - are you ready?
Dear Reader,
We are on the threshold of a new era. A time where leadership and employeeship are not just about performance and structure, but about wholeness. About the interplay between intellect, emotional competence, intuition and flexible, open presence to navigate successfully.
The new man and the new time require a new way of thinking and being. We need leaders who understand that sustainable organizations are built by people who feel good and contribute with their capacity and authenticity – for real.
My name is Charlotte Fogel. For almost 20 years, I have immersed myself in human, organizational and leadership transformation in companies and organizations.
I founded Primacoaching to contribute to this shift.
At Primacoaching we combine insights from research with deep knowledge of people. We help leaders, individuals and teams develop self-awareness, emotional and energetic intelligence and a future-focused mindset. Through concrete tools, conscious training and lots of clear and loving support.
Are you ready to explore a new path? Let's create the future of work together.
Welcome!
Charlotte Fogel, Founder Primacoaching
Let's collaborate!
Primacoaching has trained and coached managers and employees from, but not limited to:
Swedbank Trygg Hansa, Vattenfall Capio The Riksdag Administration Swedavia The Economic Crime Authority IntrumJustitia The Enforcement Authority Swedish McDonald's The Swedish Customs SSAB Michelin Previa HSB The Swedish Courts SACO The City of Stockholm AditroAB ICA The Swedish Consumer Agency FSDynamics The Swedish Transport Agency VosslohSystems Arkitektkopia Bergab Cleano Mimer FAR The Entrepreneurs Swedish Veterinary Association Nyköping Municipality Avesta Municipality Oxelösund Municipality Enköping Municipality
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What customers and participants say
Charlotte has a great ability to create
security and joy in a group. Probably because of her great presence and ability to see and involve everyone in the group.
When we had the course participants evaluate Charlotte as a trainer, she received top marks across the board!
Collaborating with Charlotte is easy, probably due to her positive manner and ability to listen to needs and wishes.
Henny Larsson, Human Resources Manager,
Oxelösund Municipality

As a trainer, Charlotte is very professional - charismatic, knowledgeable, clear, warm, responsive, yes, all the qualities you need to lead training.
She has the ability to inspire enthusiasm, make participants feel safe and make them dare to challenge themselves and feel that they are developing already during the training.
I found the training with Charlotte to be very good and that I have a lot of use for it in my work. By alternating theory with practical exercises coupled with feedback, I learned a lot about myself and how I am perceived by others. In addition to improving my knowledge and techniques, it was a bonus for me that my self-confidence increased after the training.
Margareta Clasen
Education Administration, City of Stockholm

Charlotte is adaptable, educational, methodical and knowledgeable. She preserves each individual participant while still maintaining group cohesion. She treats knowledge as something valuable that you can benefit from and can handle in different ways based on who you are and where you are in life.
Charlotte makes everyone in the group feel comfortable with her committed and humble manner and I experience her as interested, clear, confident and attentive. Training sessions with Charlotte are full of energy and with room for laughter, which makes it easier to absorb the content. Everyone fits in naturally and the structure feels well thought out with a common thread where one thing leads to another and where everything is related to me both as a person and as a professional.
Lotta Rahm, Operations Manager Previa

Charlotte is an inspiring, committed and knowledgeable trainer. With charisma and a colorful personality, it is very rewarding to participate in courses that she leads.
After taking courses for Charlotte, I have developed my abilities as a leader through, among other things, communicative tools and knowledge of team building and coaching.
Marcus, Operations Manager Fs Dynamics

During the time I have been coached by Charlotte, so much has happened inside. I have received support to gain insight and understand events that I have needed to process. At the same time, Charlotte has helped me with tools to deal with anxiety and other emotions that are difficult to deal with.
In the coaching conversations we have had, Charlotte has been able to trigger a calm, a deeper level of happiness and contentment than I have felt in many years. Much of that is based on understanding yourself and liking yourself, this is where Charlotte is an incredibly good coach.
Linda Folkesson, coach client
Project Manager Business Development, SSAB
